A very visual campaign is drawing attention to an important cause. For the second year, Floyd Center for the Arts is hosting pink parties to raise money for research into finding a cure for breast cancer.
Around town, you will see some of the dedicated volunteers who have dyed their hair pink for the month. They have decorated donation gift bags and placed them in businesses. Another donation jar has been located in the reception area of the Arts Center. Cash or checks, made payable to the Foundation, are being accepted.
All contributions will go to the Breast Cancer Research Foundation. It is one of the highest rated organizations for its focus on a cure for breast cancer, according to Charity Watch and Charity Navigator, noted volunteer Ellie Roe.
Last year, the Arts Center collected $500 in just 2 weeks. This year the fund drive has been expanded to the entire month of October. Donations will be collected through October 31.
Roe encourages local residents to “pass the hat (preferably pink)” at their next club gathering, church meeting, or other occasion.
The first pink party was held Monday, but another one is planned soon. If interested in attending, please call the Arts Center at 745-2784.
Included with the donation gift bags are pink sticky notes in the shape of a heart. Roe said contributors are invited to write a note in honor or in memory of a person who had cancer.
Roe said the pink definitely draws attention to the fundraiser. “It is an important cause, but it’s more than raising awareness. We’re looking for a cure.”